Wednesday 02 November, 2022
Start: Thursday 27 October, 2022 - 10:00
Training on “Influencer Marketing”, an instrument gaining more and more attention in developing and promoting a brand.
The information was delivered by Mircea Pavlov
and Doina Babcinschi, co-founders of Influence Moldova
(a platform that connects brands with independent content creators, optimizes all collaboration processes – brief, creator selection, digital contract signing, company results reporting). The Trainers have an impressive experience in Influencer Marketing and PR, tested in various companies.
Some of the subjects that have been discussed during the event:
Developing a Communication Strategy involving content creators,
Developing a brief,
Use of image,
Categories of content creators.
Also, the Trainers organized a Workshop and the participants were engaged in an applicative exercise.